During the past few years I have become less loyal to supermarkets, fuel garages because they change their loyalty rewards points systems. At first, you feel that you are having that great reward for returning your loyalty. Gradual changes are implemented which results in you receiving less of a reward.
With the gradual increase in grocery shopping, I have chosen to shop around more. The benefits for me, is that I save on my shopping at point of sale. Not having to wait until my points reach a certain level before I can redeem them and turn them into cash.
It is everybody’s personal preference as to how and where they choose to shop. For me personally when I see an item that I have been purchasing on a regular basis, increase by 20p to 50p I started to question why I am continuing to shop there.
Plus I also noticed that the cheaper brands were gradually decreasing. So I have moved to where the cheaper brands are sold that are good quality. I have found that I am more grocery savvy with retailer and the type of products I purchase, rather than the ease of shopping at one particular store for everything